Founder and CEO

Hometown: Dhaka

Birthday: January 04th

Homepage: www.linkedin.com/in/ileush/

Founder and CEO, Brand Practitioners Bangladesh | Former Head of Marketing, Shohoz | Brand Marketing Consultant | Millennial Impactpreneur

More than ten (10) years professional experience of handling brands in Digital Marketing (Shohoz.com), Food and Beverage Company (Romania Food and Beverage Ltd.), Electronics & Home appliance company (Linnex Electronics BD Ltd.), advertising agency (Mindtree), IT-enabled company (Onnorokom Group), Digital & Activation advertising agency (Commando Communication) and Market Research Firm (AcNielsen).

Career Summary:

More than thirteen (13) years professional experience of handling brands on Digital Service Provider (Shohoz.com), Food and Beverage (Romania Food and Beverage Ltd.), Electronics & Home appliance (Linnex Electronics BD Ltd.), Advertising agency (Mindtree), IT-enabled Company (Onnorokom Group), Digital & Activation advertising agency (Commando Communication) and Market Research Firm (AcNielsen).

Key traits:

• • Leading the Brand Marketing Team of the organization, managing outdoor activities.
• • Developing & implementing BTL activities and trade programs both at retail and wholesale channel for potential brands.
• • Developing strategic communication plans for better ROIs.
• • Manage and coordinate all marketing, advertising, and promotional staff and activities.
• • Comfortable in handling agencies and keen on event management.
• • Capable of using an effective marketing mix.
• • Creative and analytical thinker with the ability to create dependable financial models.